in today's cover story, why healthcare costs have increased in recent months. plus, it's been 4 years since the housing bubble burst - punishments for big banks may finally be around the corner. and, one of the richest men on wall street is trash-talking a taco stock. first business starts now. you're watching first business: financial news, analysis, and today's investment ideas. good morning. it's wednesday, october 3rd. i'm angela miles. in today's first look: the debate in denver. the first presidential debate is tonight, and it's starting to take on the feel of a sporting event. ahead of the showdown, muted action from the market. the dow sold off 33 points, and small gains were made in the s&p 500 and nasdaq. gold and oil pulled back slightly. meg whiteman, the ceo of hewlett-packard, will hold her first analyst meeting today since taking the job last september. traders have become concerned about the the tech company's competitiveness in the consumer and corporate in spaces. let's get a jump on the trading day now with mark sebastian of option pit mentor